Holding yourself accountable for greatness

OK I know this is a simple title but I am going to introduce an exercise that I really want you to take seriously.

In terms of unlocking and performing at the level of Greatness that is inside of you, you will have to go through this tough step.

1.  Discovering your worth
   Other wise known as what it is that you deserve
   *Step in front of a mirror  ( preferably at home and when you have lots of time )
   * Ask yourself  " What am I worth? "
   DO NOT ALLOW YOURSELF TO LEAVE THE MIRROR UNTIL YOU HAVE AN ANSWER IN MIND  (hint its not all about money)
   Now reader this question isn't for your spouse, its not for your boss, It is for you.  This isn't about any one's opinion, assessment, or goal.  This is about you

2. The Second question will come quite naturally ;
     If I deserve these things, Why don't I have them
   No excuses, no blame, just raw honesty .What or who is holding you back? How many opportunities to improve have you missed?  What obstacles have you allowed to stand in your way? what is keeping you from being great?  IS IT YOU ?????

  This is tough, but if being great was easy, everyone would be operating that way.


3. Develop a Plan of action
     This isn't a "resolution" to be lived a while and forgotten.  This is a Life altering plan that will shape your future and it should be treated as such
                                         - What needs "fixed"
                                         - What will it take in terms of commitment
                                         - What will it take in terms of Work
                                         - What is a reasonable time table
                                         - Who can you lean on for direction and assistance
                                         - Where is your passion level? ( Are you ready to do what it takes?)

Of course I do not have the room here to go much further into this but I think you can see the Path

Sell like your living depends on it
Donnie

                                        

Lets make it happen

I suppose there are few things as dis heartening to a retail sales pro than a business slowdown

You know what i am talking about, those days that feel as if they are crawling by, when there is just not enough coffee to keep you awake. 

This is time we are most vulnerable to day dreaming, Time wasting, and the general dismemberment of all we are working towards.

SO...

LETS STOP WAITING FOR A CLIMATE CHANGE, AND START CONTROLLING OUR OWN ENVIRONMENT

1. GET BUSY GETTING BUSY !!

  Activity breeds activity.  
Hey you've got the time available, so lets use it !!  I will give you a formula that will increase your sales in a down month

A. - Send 20 handwritten notes daily
           Let your prospects know that you are still in there working to earn their business
Snail mail is a lost art form, it is generally ignored by your competition which makes it fertile soil for growing new business - avoid form letters or computer generated "sell it all" letters.  Just a few quick lines , hand written and sincere.

B. Dial for Dollars

  30 to 35 calls a day
  Not just blind cold calling here,  targeted planned calls.  Contact those customers that just needed some more time to make a decision.  Contact that Customer who was just starting his shopping experience.  Call the guy who told you no.
Are there deals and incentives that are here this month that wer'nt the last, Whats new in your industry ?  Are there exciting product changes, PEOPLE NEED TO KNOW  and you've got the time to tell them !!

C. Tend your Garden

  You have developed a book of business, You have sold customers that know you, like you, and trust you.
They have friends and family members that would benefit from your services. Lets get those names and numbers. ( Create a reward system that makes your customer happy to have helped you with a referral  a little money, a gift card, maybe a meal at the local restuarant )

Hey were getting busy already!!  But we are not done yet !

2. SHARPEN YOUR SKILLS

    A.-  Make sure you are up to speed on any new innovations in product.
    B. Analyze your competition, What are they doing well, what can you learn from them, and how will we
         stay ahead of them
    C. Perform a "Post Mortem" on lost deals ( I know this is a painfull exercise, It involves admitting we   were   not as good as we could have been .  We have to look at our selves in a brutally honest light here and answer the toughest of all questions " Where did I fail?"


3. STRENGTHEN YOUR TEAM !!
      One thing I have learned through the years is that a tight knit, like minded positive team can accomplish great things together.   This is the time to make that happen,
Team up for your mutual success
Help a partner close a deal, ask them to help you, a fresh face, a new voice, this may be all it takes to turn a prospect into a customer and the team will be stronger for the success.
   Train together -work on the rough areas of your game, steel sharpens steel !!
Share positive influences- we all need fresh insight and positive energy to stay on top.  Be a provider of that energy


I'd share more, but you are way too busy to sit and read !!!

Sell like your living depends on it,
Donnie

The sales Experience- Short bursts of Amazing part 2

So any sales person can point, any sales person can read a brochure, any sales clerk can price a unit

Our job here is NOT to be just any Sales person !!

An Amazing Sales eperience has three main ingredients regardless of the product you are selling


1.DISCOVERY

  What are they looking for? Why do they want / need it,
The key to making this experience world class for our customer lies in our ability to listen
Wait... take a moment... LET THAT SINK IN
I'll say it again
 The key to making this experience world class for our customer lies in our ability to listen

- Ask the questions that get you the information you need to know

  Don't waste time trying to be clever in this step, just ask honest questions.
                                    - What are you trying to accomplish
                                    - What is your preference in product
                                    - How will you be using it
                                    - What type of budget have you set for this purchase
                                    - What obstacles stand in the way of our filling this need

2. DEMONSTRATION
   
    Notice I did not use the word presentation .
That's because a presentation involves more talking and less doing
 Our role here is to demonstrate our product's ability to meet the needs of our customer , both with ease of use, and technical accomplishment.
  We will have to have some savvy here.
 Any sales clerk can "pass the buck" to their service and delivery staff, and most do.
 They use clever sayings like " We have folks that will go over all of this with you." and  "I just sell them, someone else will explain it all for you ."

Remember what we are trying to accomplish here, WE are looking to be AMAZING
  - Know your product
                  This comes from having spent time with the product, understanding how it works, and why it benefits the consumer
  - Be able to answer common questions without "passing the buck"
  - Be interactive, don't just show the features, let the Consumer operate the functions whenever possible.
  - Personalize the demonstration - That's why we listened,
        Our customer doesn't care how someone else will use it- lets demonstrate how they will use it

OWNERSHIP

 As a sales person, you need to understand that a customer begins to take ownership of a product long before any money changes hands.
  When our customer can "see " themselves owning a product, they begin to take ownership of it.
Without this step no purchase will be made.
  - Don't clutter this moment with stupidity and insincerity
                    Don't insult the buyer with phony claims of "one time incentives"
                    Don't rush them to purchase by telling them our product will be something it is not
                    Avoid making promises you are not 100% sure you can fulfill
They can get these actions anywhere, and they can smell average a mile away,  Our job is to be Amazing
  In short, Let the Customer buy the unit because it is what they want, It does what they need, and we have done an amazing job of demonstrating these facts.


Sell like your living depends on it
Donnie
                
                                 

The Greeting - Short bursts of Amazing

Your ON !  Its your turn to take the next Customer.  This is a great time to be a Salesperson. The energy at this moment should be hard to contain. You have in front of  you the opportunity to help another person get what they want, and all they while help yourself .  Can it get any better than this?

They're in the door :

BE AWARE OF WHAT  THEY SEE AT THIS MOMENT

Do you appear ready?  We don't want the customer feeling like they are "interrupting" us . Lets have our phones put away, and our hands free. We want to look capable of taking care of them.

Is the entrance free from clutter?  Does the reception area look inviting, warm and friendly?  In short ,will our customer's first impression be that we are glad they are here?

A GOOD GREETING SETS THE TONE, AND ESTABLISHES AN EARLY GOAL

Good eye contact, A firm handshake , Smile .
Now here is the part we just get lazy at . For some reason we just don't see this step as being as important as the rest of the visit.  Many sales people just kind of brush through this as a necessary evil in getting on to more important matters.  The truth is at this moment in the process, it is the most important thing that you are doing so make it a priority.

" Welcome to __________________  My name is ________________ and you are... ( wait on the names and commit them to memory !)

So what now?   Sure, you could go with the old standards
How can I help you?
Can I help you?
Do you folks need some help?
Are you looking for something in particular?
Can I help you find something ?
  WERE TRYING TO BE AMAZING HERE !!!  LETS THROW THOSE OLD STANDARDS OUT THE WINDOW
OF COURSE YOU CAN HELP THEM !! THAT'S WHY YOU ARE HERE, SO WHY ASK???

Lets use our greeting to set the goals for the visit .  How about we find out what our customer is here for and how we can be a part of that purpose .

OK, I'm gonna give you this greeting for free !!  ( I do accept tips )

Hi, Welcome to __________  I'm glad your here,
My name is __________ and you are ....?
what can I do make Our time together  a success ?

I can hear all you "seasoned pros" out there  saying  "that's corny, it will never work..."

Think about it.  Isn't this what you really want to know?  So here is a refreshing idea, ask the question you really want the answer to.  I know it is not "clever", or slick, but it is honest and it will get the goals for the visit established early. 

That's all for today, Try this and let me know in the comment section how it works for you


Sell like your living depends on it
Donnie

Nothing replaces human contact

  If you want to get a hold of me I can be reached by email,text message, Instant message, facebook message,skype, twitter, myspace message, Snail mail, land line , Cell Phone, or homing Pigeon

Seems familiar doesn't it.

  Technology has added so many tools to the selling process that I think we sometimes under value good old fashioned face to face contact.

  As a sales person this method should rank an Overwhelming first place, in your preferences of contact.


- IT BUILDS RAPPORT
  
    Face to face conversation gives the customer a "sense" of who you are. They hear the sincerity in your voice, they see the concern in your eyes.  They decide if you are a person that they can connect with, and  they act on these feelings.

- IT FOSTERS TRUST

    For those of you relying heavy on email for your initial contact, let me remind you that the Nigerian schemers and the Phishers, and the Spammers are playing in that same arena.  As consumers we have become accustomed to being suspicious of email offers.  There are many reasons to meet a prospect face to face , but most importantly it fosters trust.
  A firm handshake, eye contact, a warm smile and some focused time.  These are the initial building blocks to a trust centered business relationship.  What replaces a handshake?

  Last week I contacted the largest car dealership in our area via email to set an appointment to test drive a new Ford Edge.  I received the auto response, "A salesperson will be in touch". 
 Within an hour I received an email from a Salesperson, he confirmed the Car was in stock, and asked when we might meet.  I called him on the phone and told him I would be there in an hour.

  When I arrived at the dealership the salesperson was working with a young couple, and I figured they were very early in the process. ( still picking out a car to drive) 
  I told the Receptionist that I would return in 2 hours , and please let the sales person know that I understood he was busy. 
  I called the salesperson  prior to my return and confirmed my arrival.   Upon my return  I was informed my sales person, was again unavailable ,
  I may very well have liked this sales person, had I met him. 
   There is a better than good chance I would have shown more understanding if I were invested in him, or felt he was invested in me.
  Certainly by working at a dealership myself, I understand that things happen. But I had no reason to commit further in this process. 

So whats my point ?

  Had the sales person put value on human contact, when I confirmed my appointment, he would have set aside the time to meet with me. 
 Even if he was busy unexpectedly, A  few short moments to shake my hand, and inform me of this,  would have strengthened our rapport tremendously.
  I did however receive an email from the dealership thanking me for coming in.


Sell like your living depends on it

Donnie

Being a difference maker

  I have just wrapped up  the five part series on Traits of Great Salespeople .  I received an email from a young sales person who asks " What if I am working to be a sales great, and my company is not concerned with greatness?"

 BEING A DIFFERENCE MAKER

From time to time you may find yourself working with a team that seems to put no importance in doing the things that set a company apart as truly exceptional .

 This can be a very discouraging feeling, but you can make a difference.

START WITH THE MIRROR

  Is it really the team that is failing to live up to greatness?  Has your attitude slipped and changed your perspective?   Hey it happens, a sales slump,  some bad personal experience, maybe you have fallen in with some very negative influences.  Before you know it you are blaming the company for your lack.
  The mirror is the first step in being a difference maker.  Make sure you are putting in all the personal effort you can, and check your attitude .  Step one, Make sure you are not the problem

BE SOLUTION ORIENTED

Where can the team do better? How can you contribute to the success of the organization.  Remember if the company fails you fail as well.  Sure you'll find another job, but you have this one now , so lets work on making it better.
 Ask  sincere " why" questions.  "why are we doing it this way?"
 Don't waste time being combative here, it only serves to shut down the positive communication you are trying to encourage
 Show leadership
 Be willing to lead the effort, put in the work, and set the example.  Criticism without action is wasted breath.  You don't have to hold a title to be a leader.
Acknowledge progress
 If it is getting better, say so.  this is a building process, Positive reinforcement is the mortar between the bricks.  A pat on the back from a team mate is worth huge rewards to the team as a whole.


SHOW SOME LOYALTY

To many salespeople "jump ship" when the going gets tough.  We have the tendency to ask loyalty of our employer, and not require it of ourselves.   I am not suggesting that there aren't legitimate reasons to leave a bad team. However I think we need to invest more time in improving the team before we throw in the towel.
Remember what drew you here
  There was something that made this team appealing, what was it? has it changed? Can you get it back with some work.  Its easy to whine, its harder to work and build.  The work is worth the reward.
Take a fresh look at your goals
Renewed focus is often all that is needed to turn a team around. Take a hard look at your personal goal revive that inward fire that drives you, and see if the team doesn't improve
Set an improvement time line
 Decide what is a reasonable expectation of time for a turn around.  Put in your best effort, and give it the opportunity to improve
No one ever finishes in first place by quitting the race


Sell like your living depends on it


Donnie

A sense of Purpose

The fourth in Our series of five traits of Great Sales people

A SENSE OF PURPOSE

PURPOSE

1. The object toward which one strives or for which something exists; an aim or a goal: "And ever those, who would enjoyment gain/Must find it in the purpose they pursue" (Sarah Josepha Hale).
2. A result or effect that is intended or desired; an intention.
3. Determination;  He was a man of purpose.
4. The matter at hand; the point at issue.

  Those that truly master the craft of selling, are acutely aware of what they are working toward.  they are also grounded in the processes necessary to achieve that purpose

UNSHAKEN

 The economy may waiver, The industry may be shaken, The money may get harder.  But the Greatest in our field just keep pressing forward.  They adjust their gameplan to account for changes in the market place ,but never take their eyes off the prize.

  Please don't mistake this trait for blissfull ignorance, these are not ignorant professionals.   They stay up to date on industry trends and market fluctuations they are vigilant about staying current and proactive in their approach.

  A true selling great understands that fear is a gateway to failure, and they use preparation and hard work to overcome it.

  This principle trait makes them a natural leader, regardless of title.  Team mates and management both draw strength and encouragement from him or her .

A COMPLETE PICTURE

  The Idea that you are what you do , is bad thinking .  You are many things,  A spouse, a Son/Daughter, a Father or Mother, A grandparent.   The best among us realize they are many things to many people, They work at having a healthy balance at life.  

  Seeing yourself in a complete picture is critical to success at selling.  It tells you how it all fits together for you. Looking at your self in this way ,will help you find structure and peace, It will make you a better sales person and a better person all around. 

GOAL DRIVEN

  The importance of goals both personal and professional cannot be over stated .  

Benchmarks of progress are nessecary to understand where you are in life and how your work is contributing to your success.

Set simple clear goals  I would suggest a Daily, weekly, monthly, and Yearly plan.  Use these goals, as the best do, as milemarkers . 

 Where am I  vs. Where am I going .  How has my work paid off?  Am I in need of additional support, or an adjustment to my approach.  A simple plan makes the answers clear and that makes for Great sales people

Sell like your living depends on it

Donnie

Inward Accountability

The 2nd trait of GREAT Sales people in our series

INWARD ACCOUNTABILITY

Every sales person has someone that they are ultimately accountable too The greatest in our profession hold themselves to a higher standard than others expect of them

INTEGRITY

  You won't find the best in the sales game taking part in slippery snake oil selling.  They know that at the end of the day deceit brings defeat
  You'll find them working hard to be sure that every detail of a transaction is disclosed, every promise kept, and even if it means losing the deal, every fault uncovered.
   A true sales professional understands that along wwith his money, a customer also spends his trust.  This expendature means something special to a truly great Salesperson .

PERSONAL RESPONSIBILITY
 
A mentor of mine once told me that when you point a finger at someone else the fingers left balled up in your palm all pointed back at you.
  The Greatest among us do not waste time with the blame game, They step up and take full responsibility for the success or failure of every transaction.
  They are the first to check the details, The first to admit fault , And usually the first on the scene with a solution . 

COMMITMENT

  Whatever it takes.  We hear this phrase a lot  in sales .  Have you ever had the pleasure of seeing this attitude in action?   It is truly amazing to watch a sales person who is commited to the process work.
This Salesperson is relentless in the pursuit of perfection. Their customer feels appreciated in the process and their company is profitable.  They settle for no less that the best effort they can put forth, and accept nothing less from those around them .  It really is a joy to be a part of

  The most striking fact is this, no one has to ask that they step up this level.  The Great ones require this of themselves.

Sell like your living depends on it

Donnie

INTENSE ENERGY

  This posting will be the first in a five part series on traits that make GREAT salespeople


Trait # 1  INTENSE ENERGY from Miriam Webster   isnt is interesting that the definition of Intense contains the word energy  hmmm

: marked by or expressive of great zeal, energy, determination, or concentration <intense effort> 

 It starts when your eyes open in the morning !  I describe it like a big bass drum beating in my chest. Your eyes open and into your inner man bursts a day full of opportunity .

UP AND AT IT !!

The excitement of this new day just can't be contained, It is settled briefly for some quiet time, Morning devotions , or reflection, but this time only serves to direct the energy

THE ROAD AHEAD
 Now  plan the day, What does it take to be great today?  This amazing opportunity has to be shared !!   Who will I call ?
How will I get in front of new prospects today?
How will I show yesterday's customer that I appreciate the confidence he put in me?
How will I reward my family for their support
The energy is now being focused into a deliberate well structured  force

AN INCREASED LEVEL OF PERFORMANCE 

  This increased  focused directed energy will positively effect every facet of a Sales person's day It serves as the fuel that keeps him on track, and the gust of wind that carries him over obstacles,

Its the intangible quality that sets him apart from the competition in the eyes of the customer
Its the Signal that tells the management that he is the right salesperson for the job
It's the rally cry that draws the team to him for leadership
It's the personal commitment that keeps him earning despite bad economic times

Intense Energy  the first quality in the formula for GREATNESS

Sell like your living depends on it

Donnie
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IS CUSTOMER SERVICE NECESSARY ?

  I am really starting to get the impression that many salespeople today feel that the idea of offering full service is a thing of the past.

  I guess this conclusion is natural due to the way we do much of our shopping these days

- Big box stores that invite us to help our selves to the merchandise
- Buffet restaurants that give us the opportunity to fill our own plates and bus our own tables
 -Fuel stations that let us pay at the pump and fill our tank
  I could list example after example


IS CUSTOMER SERVICE NECESSARY ?
Consider this, How does it feel when you develop a question inside of a Huge discount store and can't find the employee "assigned "to that area?  You know the feeling, it starts out as curiosity, turns to frustration, then evolves to full out anger at the thought that there is no more value put on your patronage than to greet you with an empty aisle
 How about that feeling you have when your drink runs dry at the table in that buffet restaurant, and you have to leave good company and great conversation to find the soda fountain  are you thinking "big tip"?
 Ever try to find a shoe horn in a rack store? 


You see we all use the self service retail centers, however that should never be mistaken for our not wanting Good service  

As sales people we need to realize the truth about Customer service

 OUR CUSTOMER"S WANT TO FEEL SERVED

A little extra attention, some outright pampering, that is  what they want when spending their money.  And guess how customers react when they find that attention and pampering ;
 You guessed it !!,  BUY MORE and SPEND MORE

OUR CUSTOMER"S RESPOND TO SERVICE
 You see all types of service is responded to.   Bad service results in the loss of business ,
 Mediocre service results in mediocre profits,
 Great Service Results in OUTRAGEOUS SUCCESS
Not only do our customers come back, but they bring the people they care about with them . They want to share this experience.  They talk about it, They write about it, Heck they'd sing about it given the chance.
Great customer service brings GREAT retail rewards.

OUR LIVES ARE ENRICHED BY PROVIDING GREAT SERVICE
- It feels good when we know we are truly serving the needs of those we sell to
- It pays well, great service equals great financial reward every time !
- Our company wins ( A quick reminder, companies go out of business every day, Customers bring  longevity with them , and take it when they leave )

Sell like your living depends on it

Donnie

Seeing your process from the customer's perspective

I am sitting on my back deck with my Grandson Ayden, who is just a few months old. I am watching him tackle a cheerio for the first time.  His face tells a story of both confusion and excitement at the new taste sensation.
It will come as no surprise  that my thoughts turned to selling.

We as sales people  get so wrapped up in our processes and procedures,  that we forget there is someone in the mix that is seeing all this for the first time.OUR CUSTOMER

 No matter what you are selling, There is value in analyzing the experience of doing business with you from the customer's point of view

THE DISPLAY AREA
 - Is it easy to shop with us?
   A retail display area should be neat, well thought out, and ready for a Customer to view.  Clutter in the showroom, poorly maintained inventory and a lack of order will derail even the best sales presentation.
  Our Customer draws their opinion of how we will care for their purchase by observing how we cared for it when it was ours


THE VISIBLE OFFICES
  - This really is an overlooked area in many businesses,  What would you hope to see looking casually through a window or doorway into an office?
When there is the chance that a customer will catch a glimpse  " behind the curtain" , They shouldn't draw the conclusion that we are not serious about what we do. - Keep your office areas neat and organized, avoid the  bad habits of leaving empty cups and lunch containers every where , Be aware of what is hanging on the walls, and sitting out in plain view.


THE BUSINESS / FINANCE AREAS
  -   Some things are true no matter the business your in, and this is one of those truth's
 The areas where a customer transacts business with us need to be business like .
  Extra care needs to be taken that personal information is protected at all times.  Money that is changing hands needs to be handled in a secure and trust worthy manner,  Every detail of this part of the process needs to foster a feeling of trust and security in our Customer's mind.  - If I am handing you my hard earned money I dont want to see other customer's personal information sitting out and treated with disregard for their privacy  I want to know I can trust you ( and it is also the law)


I started this segment writing about Ayden,s first cheerio, it is presently being eaten by my Yorkie and Ayden is enjoying a cookie.  Looking at it from his perspective, its a better choice!

Sell like your living depends on it
Donnie

Lets Communicate effectively

In most Sales organizations there are a variety of people with whom you must communicate to do your job well

The customer
Your support Staff
Service/Delivery personnel


Just to name a few examples

THE CUSTOMER
Here is the beginning of it all, The most important person in the selling process. Unfortunately we often do the worst job here
- Avoid Industry lingo, and acronyms that your customer doesn't understand. They waste his time, and cloud the facts of the purchase
- Write down the details of the transaction- When will it be ready. What will they need to bring. What additional expenses might they incur . You get the idea , put it all in writing.
- Ask questions,  Do they understand the process? Are they feeling good about the progress thus far? Is there any concern that hasn't been addressed?   Listen to the responses and Communicate Clearly
- Set a specific date and time to meet again, and then confirm that date and time.

YOUR  SUPPORT STAFF
 - Don't assume that those helping you to take care of the customer know exactly what he wants, Share the details with those that make this experience possible.  Make sure everyone is on the same page with the customers expectations and take personal responsibility for the success of the sale.

SERVICE AND DELIVERY
- If you are in a large ticket retail setting chances are good you are not getting the product ready or delivered on your own
- Be very specific with these departments, after all they will shape the customer's lasting impression of you and your company.  If this part of the process goes well, it will result in referrals and repeat customers and that equals SALES
- Respect the limits of these departments, they have schedules and work that is in progress, they cannot easily manipulate their day to day activities. You should be aware of those limitations when scheduling your customer's delivery

Clear and specific communication with everyone involved will ensure that your customer has the best possible experience and that is ...

Selling like your living depends on it



Donnie

Escaping the Undertow

One Common theme in all sales organizations seems to be the ever present fore tellers of doom and gloom.

- They are always there to complain about the customers, the ads, the management ,the hours
- They issue constant reminders of why they are sure you can't succeed
- They are the first to tell the company how bad they are
- They will be certain that the product has not really improved this year


It would seem that they  flock together,  as if they have some radar that attracts them to others of the same mind set

THE TRUTH IS

  They are not finding fellow negative people, they are creating them.  And worse yet, unsuspecting bright sales people fall victim to their influence every day


THERE IS NOTHING MORE THREATENING TO THE SALES EXPERIENCE THAN A BAD ATTITUDE
- The customer can feel it radiating off of you, You don't care and they know it
- Your Coworkers can't count on you when it's important,( You wont put in the work it takes to be great)
- You become personally invested in the failure of others (It serves to reinforce your opinions and actions)
- Your entire organization suffers - Sales fall off, public image falters, the competition begins winning

THE GOOD NEWS - IT'S PREVENTABLE

- KNOW THE WARNING SIGNS   & TAKE ACTION !!
  - Has complaining replaced self improvement 
           Read a good book, talk with a trusted mentor , take some time and Regroup,
  - Has your work product fallen off
           This one requires a long look in the mirror, Don't allow your self to blame any one or any thing for your lack, look only at your self.  Ask the hard questions " Am I giving it my all?" "Am I invested in my own success?"
  - Do you find your self rejecting Positive influences, and rejecting good criticism
         Be honest here, does it get under your skin when someone says good things about you, your company, or the Market place?   Do you dismiss attempts to help as nonsense and rubbish ?
Open up, find a trusted mentor and LISTEN, do some soul searching what has stolen your passion? Where is your fire ? DO WHAT IT TAKES TO GET THAT PASSION BACK!!

AND MY LAST TIP FOR THIS SEGMENT :

UNLESS YOU ARE IN A POSITION TO TRULY HELP TURN IT AROUND, AVOID NEGATIVITY LIKE THE PLAGUE !!!!!!!!!
 Even the strongest Sales person can get sucked into the world of whiners and complainers !!  This is a very slippery mental place , and I can't stress enough the importance of avoiding It's grasp.  Avoid Negative people, Negative habits, and Negative Places .  Be a Positive energetic, fired up selling machine !!

Sell like your living depends on it
Donnie
            

Selling like it matters

These days I am more and more shocked by the level of apathy in the retail selling profession

A few examples :

* A quick trip to the Mattress store finds the sales man on duty, busy playing the latest game on his "smart" phone
* A stop by the electronics store, and the Sales person has to consult the manual to answer a question on the remote control settings
* A sales person ,Reading a novel,filing their nails,smoking out by the door,Flirting with a receptionist,watching the game, wearing his MP3 player,

Or any other activity that suggests at best he is not ready to help, and at worst he doesn't care !!

Let me be clear, I am a Sales Professional in a retail setting, and I am PROUD of what I do for a living.  I want to do it well, and I am not settling for a mediocre living generated by mediocre talent and laziness. 

And I am certain their are others like me ( Hence the Blog, really not just a rant ! )

So I humbly submit the following advice for my fellow Sales professionals  :

1. Come to work with a purpose
     Set goals, both personal and professional , not far reaching un attainable goals, but daily practical goals
Don't let yourself settle for just "burning" the hours of the workday.  Work towards a benchmark and  accept nothing less than your best effort.

2. Sell with sincere enthusiasm
     What is your " value " in the market place? What can you get excited about? Sincere enthusiasm is generated from within, it stems from a belief that what you do is worth while and will add value to the lives of others.  And the desire to share that value

3. Know what you are talking about
No matter your product, chances are good your customer isn't buying it because they have three more just like it at home.   get to know the product, what are the "real life" applications. Try to know more than the product card or brochure.  Offer your prospect tangible examples of how this product will increase the quality of their lifestyle.  Try spending just fifteen minutes a day examining the product , learning the ins and outs, even it's short comings.  Time spent mastering the product will equal quality demonstrations, and well thought out conversations with the customer, and that my friend, equals SALES.

4. Look the part
Here is the area where I will offend someone, but come on, your customer wants to think about your product not how you managed to get that large silver bone in your nose !! Or how you manage to keep your head up with those fifteen pound earrings on!!  That Shirt with the clever sarcasm on it, is great for a trip to Walmart, but it has no place in a retail setting.  And hey, how about a bath before work, a quick run through with the toothbrush and comb.  Let's look like we care .

And the last tip for this particular post ( and perhaps the most important) ...

5. Act like the customer matters ( Because he does )
 You may think that Snarling ,spitting, overbearing sales manager  pays your paycheck, but you are very mistaken.  If you are in sales of any kind the most important person in the process is the person from whom the income is derived.  They put the fuel in your tank, pay the light bill, buy the nice furniture, and finance the vacations.  Their reward, if you will ,for being willing to spend their money with us  , should not be wasted time with apathetic sales robots,  It should be Our sincere effort to make their time with us effortless, and an experience worth rewarding us for

Sell like your Living depends on it
Donnie